Regatta Clothing

Challenge: Scaling Operations

Regatta, a leading UK outdoor clothing and footwear brand, needed a large-scale storage solution for its new 400,000 sq. ft. distribution centre in Ellesmere Port. The facility, critical to Regatta's global logistics strategy, required high-capacity pallet racking to support its growing pick-and-pack operations. With products scheduled to arrive just three months after signing the lease, the project demanded a tight installation schedule.

Approach: Custom Racking Solution

Link51 collaborated with contractors to design and install a combination of Very Narrow Aisle (VNA) and Wide Aisle racking systems, tailored for efficiency and capacity. The setup included 17,000 pallet locations in the VNA racking and 16,000 in the wide aisle system. In-rack sprinkler integration and the single-finger installation method ensured compliance with fire safety and structural requirements.

Solution: VNA and Wide Aisle Racking 

The installation featured:

• 10 VNA aisles with 42 bays per aisle and P&D stations at each end.
• 16 wide aisles with bridging bays to enhance accessibility.
• A total of 33,000 pallet locations to meet Regatta’s operational needs.

Impact: Streamlined Storage and On-Time Project Delivery

Regatta’s new distribution centre now handles increased inventory efficiently, ensuring seamless global operations. Link51 delivered the project on time despite a tight schedule, helping Regatta scale its logistics capabilities while maintaining operational excellence.

Key Features:

• High-density pallet racking for optimised space usage.
• Flexible solutions accommodating future expansion.
• Integrated fire safety measures with in-rack sprinklers.